A brothel in Nevada, Shady Lady Ranch, is rewarding its customers who purchase an hour’s worth of time with any of the house ladies with a $50 gas voucher. For every hour more that the customer purchases, he’ll get an extra voucher; however, the offer runs out whenever the card supply is depleted.

Shady Lady Ranch, located 130 miles northwest of Las Vegas, is a couple-owned and operated establishment. Having been in business for 16 years, the ranch is seeing a decrease in customers due to high gas prices. To combat the problem, wife and co-owner, Bobbi Davis, 54, decided to give a little extra incentive for her customers to stop by. 

“It’s rocking along. We’re doing quite well. June and July historically are not big months,” said James Davis, 76, husband and co-owner.

Within the first week, the ranch has given out $1,000 worth of vouchers, with $1,000 more having been ordered. The voucher is enough to roughly cover the costs of traveling from Las Vegas to the ranch.