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Volume 5   -   Issue 11
 
EU Tries a New Position in Advertising
07/04/07
By Anna Kent

The EU has released a 44-second film montage of mid-coital couples. The montage featuring a mix of gay and straight couples in varying states of nudity and copulation is intended as an advertisement to raise support for European films.

The film entitled Film Lovers Will Love This was put together to raise money and support for a film fund established by the EU. The fund will be used to spread the distribution of European-made films to other European states.

The short film ad features 18 couples and begins with men and women stripping away each another's clothing until the climax which is just that: the climax. As a series of clips shows the couples reaching orgasm, the tagline is revealed: “Let's come together.”

The advertisement is one of four made by the EU that is hoped to unite Europeans in supporting their film industry.




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